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Are users who cancel a free trial (Introductory offer) eligible for promotional offers?

N
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Hi all,

I haven't been able to find the answer to this specific case in the docs.

When a user subscribes to a product that has an introductory offer (eg: 1 week free) and they then cancel thereby when the intro period runs out they won't be charged. My question is are they then eligible for a promotional offer?

I am trying to implement a win back strategy for users that cancel their subscription and for this promotional offers work perfectly but I am also trying to nudge a user that has had a trial but canceled it into a discounted subscription

 

Thanks so much

Best answer by Michael Fogel

Hey There,

 

Promo codes can be applied to both Existing and Lapsed Users, so it really up to how you choose to implement this. When a free trial expires and isnt renewed, they are considered lapsed so you can apply a promo offer for them. These aren't applied automatically, but we do have a guide that goes over how to implement them with RevenueCat which can be found here. 

 

I hope that helps! 

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Michael Fogel
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Hey There,

 

Promo codes can be applied to both Existing and Lapsed Users, so it really up to how you choose to implement this. When a free trial expires and isnt renewed, they are considered lapsed so you can apply a promo offer for them. These aren't applied automatically, but we do have a guide that goes over how to implement them with RevenueCat which can be found here. 

 

I hope that helps! 

N
Forum|alt.badge.img+7

Thanks Michael,

 

I just needed to know what a lapsed free trial user was considered, thanks so much :)

Michael Fogel
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Glad I could help! 

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