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Question

rc_trial_start doesn't show a purchase value

A
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Hello, I did everything correctly via integration Firebase, but my conversions in Google Ads doesn’t have a value so ROAS can’t optimise 

How can we solve this issues? 

Thanks

2 replies

wes_clark
RevenueCat Staff
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  • wes_clark
  • RevenueCat Staff
  • 313 replies
  • June 4, 2025

Hi! Since a user has not spent any money yet when a trial is started, we do not include a price value in the trial start event that we send to Firebase. If you are seeing this issue with other events, can you share the project where you are seeing this in so that I can take a closer look?

A
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Thank you, but how to run ROAS in google ads on trials then? If they don’t have value 

 

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