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How do you handle branded promotional code redemption (e.g. brand partnership giveaways)?

  • July 27, 2026
  • 1 reply
  • 38 views

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Curious how others have handled branded promotional codes for subscription activation e.g. a brand partnership where users redeem a code (on a web page or in-app) that activates their subscription. Something that requires well over 100k codes.  Did you build this yourselves on top of RevenueCat's webhooks, or is there a cleaner pattern I'm missing?  Thanks

1 reply

joan-cardona
RevenueCat Staff
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  • RevenueCat Staff
  • July 27, 2026

Hi ​@bitworxuk,

Thank you for reaching out!

 

There are different ways to achieve this. You can use the stores mechanism with offer codes that you can customize to give discount or extended free trial. The advantage is that they’ll automatically convert into paying users after the promotional time.

 

You can also use RevenueCat’s granted entitlements to give free access for a certain amount of time to your users. You will have to build the code generation and redemption from your side and we’ll automatically grant the free access to users and remove the entitlement after the specified period.

 

I’d recommend using the stores mechanism as the most simple and clean way. You’d also be 100% complying with the store rules, which is important.

 

Let me know if this helps!