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Question

why does the “New Customers” number changes retroactively?

  • May 7, 2024
  • 1 reply
  • 19 views

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why does the “New Customers” number changes retroactively?

Active Subscriptions not increasing...

  • 6 may, I see 830 New Customers
  • 7 May, I see 893 New Customers

without any purchase

App is live...

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1 reply

Ryan Glanz
RevenueCat Staff
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  • RevenueCat Staff
  • 383 replies
  • May 9, 2024

Hey,

New customers is the # of app ids generated (i.e., new people downloading and opening your app). So they don’t necessarily need to purchase in order to show up under this metric.


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