As of today, we have launched an Iterable integration (available on the Pro plan), which automatically sends subscription events to Iterable. Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction taking place throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust and galvanize loyal consumer-brand relationships.
This can be helpful in understanding what stage a customer is in to react accordingly. For example, you might want to:
- Automate an onboarding workflow to a user in a free trial
- Send an SMS to a loyal user and offer them a discount
- Trigger an email to users who cancel their free trial
To set this up, follow our RevenueCat documentation here: https://docs.revenuecat.com/docs/iterable